COMUNICANDO was born out of the complicity and chemistry between two professionals in the sector, that after five years in the Communication Department of a major spanish fashion company, decided to start on their own venture, confident in what they do best: COMMUNICATE.
An exclusive project with a strategic approach and carefully selected brands. We integrate into each team from the start, providing personal dedication and strong relationships in the sector.
Values
Creativity
Strategic and quarterly action plans.
Daily Work
real commitment to each project.
Rigor
TO CONVEY THE RIGHT MESSAGE, AT THE RIGHT TIME AND TO THE RIGHT PRESCRIBER.
Consistency
long-term brand building.
Professionalism
We only manage projects we believe in.
Fluidity
Close communication with regular meetings.
Synergy
alignment between brand values and communication.
Transparency
Clear actions focused on results.
Creativity
Strategic and quarterly action plans.
Daily Work
real commitment to each project.
Rigor
TO CONVEY THE RIGHT MESSAGE, AT THE RIGHT TIME AND TO THE RIGHT PRESCRIBER.
Consistency
long-term brand building.
Professionalism
We only manage projects we believe in.
Fluidity
Close communication with regular meetings.
Synergy
alignment between brand values and communication.
Transparency
Clear actions focused on results.
What We Do
A project based on passion, strategy and daily commitment to each brand.
Brand Positioning
Daily work in Branding and notoriety.
Media Relations
Writing and sending press releases.
influencer marketing
Daily work in Branding and notoriety.
Strategic Seedings
Sending products to press, influencers, and brand ambassadors.
INFLUENCERS
On going relations to strengthen the brand’s image.
Events and Activations
Organization of exclusive experiences to generate Brand Awareness.
CO-BRANDINGS
Strategic alliances with related brands to increase visibility and sales.
Results Analysis
Measuring ROI, reach, engagement, conversion, and reporting.
Patricia de Pablo
Mónica Vizcaino
She began her professional career as an auditor at KPMG. After five years, she took a risk to fulfill her dream and shifted her career to communication in the fashion and beauty sector. She has worked for brands such as Charlotte Tilbury, Sephora, Nars, Germaine de Capuccine, Fendi, Teresa Helbig, and MO, among others.
In 2019, she joined the Communication and PR department at Scalpers. Since 2023, she has led the COMUNICANDO PR project.
Patricia de Pablo
Professional with more than 15 years of experience in the communications, press and events sector. She began her professional career in the Public Relations department of Condé Nast. She has worked for brands such as ghd, Pronovias, Kiehl’s, Natura Bisse and BIMBA Y LOLA as well as in the editorial department of VANITY FAIR. In 2018, she joined SCALPERS to lead the Communication department. Since 2023, she has been leading the COMUNICANDO PR project.
Mónica Vizcaino
She began her professional career as an auditor at KPMG. After five years, she took a risk to fulfill her dream and shifted her career to communication in the fashion and beauty sector. She has worked for brands such as Charlotte Tilbury, Sephora, Nars, Germaine de Capuccine, Fendi, Teresa Helbig, and MO, among others.
In 2019, she joined the Communication and PR department at Scalpers. Since 2023, she has led the COMUNICANDO PR project.
