Isle of Paradise Sampling Activation
During the summer season in Spain, Isle of Paradise entrusted us with an activation focused on the end consumer, designed to increase the visibility and trial of the product.
After presenting several creative proposals, we executed a sampling action at strategic points in Madrid, Valencia and Barcelona. A branded tricycle and two brand ambassadors, wearing customized T-shirts and caps, distributed 3,000 samples of the brand’s most iconic product, generating a high impact on the target audience.
Integral management
Coordination with suppliers
and sample logistics.
Supervision and assistance
and sample logistics.
Analysis and final report
with key results.
Creative Concept and
strategic planning.
